Evaluation: Q5 - How did you attract/address your audience?

Evaluation: Q7 - Looking back at your preliminary task, what do you feel that you have learnt in the progression from it to the full product?

Preliminary Task:

Main Task:

                                  

Evaluation: Q4 - Who would be the audience for your media product?

Evaluation: Q6 - What have you learnt about technologies from the process of constructing the product?

Evaluation – Q6 from GKaur18

Evaluation: Q2 - How does your media product represent particular social groups?

Evaluation: Q1 - In what ways does your media product use, develop or challenge forms and conventions of real media products?

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Evaluation: Q3 - What kind of media institution might distribute your media product and why?

Bauer Media

I think Bauer Media would be a good magazine distributor for my magazine. This is because they have a lot of experience as they have been publishing and distributing magazines from the beginning of 1953. They also distribute the magazines in over 16 countries and have 19 million consumers which gives it a much wider audience. This would enable my magazine to become popular as well. They distribute many two very famous music magazines: MoJo and Kerrang. Kerrang, although it has different genre and target audience than mine, the photography inspired me slightly in terms of the way the models use their expression and the dark clothing. Since there are only two music magazine Bauer Media distributes, by adding another one, it would bring them a lot more profit that before.

 My magazine will be distributed in many places such as newspaper agents, Tesco, WHSmith, Sainsburys, and some clothing retailers. There will be certain times where it’s exclusively given free at a club or after an Korean/K-Pop event. This will not only give my magazine popularity but will also increase the income for me and my distributor as many will buy the magazine due to the fact that currently there are no K-Pop magazines being sold worldwide – especially in the UK. Along with this, my magazine will be circulated monthly as this well allow people to read the latest news, reviews and interviews of the currently promoting artists which is what my target audiences mainly wants. The magazine will also be available through subscription with a discounted price.

It’s very difficult to find date for any K-Pop magazine due to the fact that none of them are sold internationally; and even if they are sold on site such as e-bay or Amazon, it’s still very difficult to find any date such as circulation figures. This is because of the fact that K-Pop is still a niche genre, although has become slightly more popular in the recent years; however, no one has actually sold any K-Pop music magazines worldwide. The only magazines which are known internationally is the Sparkling magazine which is distributed only in Philippines. This could have a double take on my music magazine as people would want to buy it since there isn’t any K-Pop magazine that is available worldwide (which will also increase the popularity of K-Pop) but it could also be that my magazine will not sell as much due to the fact that there are many people who don’t or won’t know about the magazine as they aren’t many available to buy. 

Step By Step Construction of Contents Page

Step By Step Construction of Front Cover

Step By Step Construction of Double-Spread Page (DPS)

Final Products

 Front Cover

Contents Page

Double Spread Page (DPS)

Audience Research - WhatsApp

I used WhatsApp to communicate with some of my friends so I could conduct some audience research. I was able to talk to them easily. In contrast to the questionnaire only contained closed questions, I was able to use open questions. I was able to gather my friends' opinions more accurately which I wouldn't have been able to by using a questionnaire. By doing this, I was further able to understand the things my audience wanted and I was able to ask their opinions about things that I have already planned such as the colour scheme.

                                               

                                            

Questionnaire/Survey and Analysis

Font Research and Analysis

For my masthead, I wanted a font that was simple yet looked a bit a sketchy. There were many fonts that looked sketchy but they didn't look like they were drawn or sketched by hand. I wanted that effect to make I look more playful, fun and different rather than having the typical simple serif or san-serif font; I wanted to subvert this typical font style because I wanted my magazine to look unique and I got this inspiration from the KPOP magazine because they used block letters as their fonts which I used for my headline and many other texts on the contents page. As K-Pop magazine usually have a colour scheme which is present throughout the rest of the magazine many time, I also decided to make my masthead in a different colour rather than just black (which is quite typical of magazines) as it will stand out a lot more which will help attract attention. The star at the bottom of some of the fonts I explored was something I originally wanted to have, however with my final font, the way it was written/sketched, the star didn't fit it well, so I left it as an exclamation mark. The exclamation mark suits it much better as the connotation of "Omona!" is "oh my god/gosh" and by adding the exclamation mark, it makes it appear as if something big is happening or is going to happen. The relates to my headline on my front cover which states "The Return Of Queen MRC" (changed from "Queen MRC is BACK") which emphasises that it's a return of a very famous band/duo after a long time. 

Front Cover - Draft

Contents Page - Draft

Second DPS Draft

2 Draft DPS

Colour Scheme (Updated/Edited)

My first colour scheme

My first colour scheme was associated with 'blue'. I wanted to create a sort of melancholy effect for a mysterious and dark concept by using shades of blue such as tiffany blue and robin egg.  I wanted this because in K-Pop magazines, a concept or colour theme follows on through out the magazine. This scheme was my original scheme.The blue colour represents the concept of the album of my model's debut which I also plan to use for my front cover. 

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However, when I tried to reflect this through my double-spread page (DPS), the effect didn't come out as I wanted it to; no matter how many times I tried to change the hue and saturation of blue of the image, it didn't portray the melancholy effect that I had wanted. So, I had to change my colour scheme to something which would suit the rest of the magazine. The theme of orange along with white and black went extremely well with all my images for front cover, contents page and DPS. So I decided to use a mixture of the 'burnt orange' and 'tangerine' to make it look more colourful and bright so that it would look appealing to my audience.